#powerofglobaltrade
The world is a better place to live than ever before. Child mortality has been halved since 1990. More girls go to school than at any time in history. Rising life expectancy means more children will get to know their grandparents. This is the power of global trade. “Developing countries depend on national and global economic growth to achieve the Millennium Development Goals (MDGs) by 2015. In this regard, international trade is recognized as a powerful instrument to stimulate economic progress and alleviate poverty”. Jeffrey Sachs: Special advisor to the UN Secretary General. As the enablers of global trade, and with a mission to ‘Connect people. Improve lives’, DHL are perfectly positioned to tell this story.
CCO: Al Moseley, CD: John Messum, Creatives: Ed Ryder, John Messum, Wawa, 180 Amsterdam